One product. Every price on this page.
There is no tier to choose, so there is no tier to choose wrongly. Everyone buys the same Kluup; companies whose IT, legal or procurement require it add the Enterprise package. Every number below is published because every direct competitor makes you ask.
£75 per seat month to month — paying annually saves 21%.
Minimum 3 seats: £177 a month at the floor,
£225 month to month.
A seat is a rep whose calls are ingested and scored. It is not a login: managers, directors and anyone else who only wants to read the results log in free, without limit.
- Every call scored against your own scorecardDerived from your calls, edited by you, and re-applied to your history when you change it.
- 2 call types includedOutbound plus demos, or outbound plus inbound. Each with its own dimensions, gates and playbook.
- 25 deep breakdowns per seat per monthPooled across the team, so one busy rep is not stopped while four quiet ones leave headroom unused.
- 150 scored calls per seat per monthAlso pooled. We have measured one real rep's month, in August 2026: 46 scored calls. The cap is three times that, and we will say so here if a bigger sample moves it.
- Unlimited free read-only loginsListening is free and always will be.
- The league table, rep records, playbook and rubric editorAll of it. There is no feature held back for a bigger plan.
- A data processing agreement, the rep's own view, the dispute route and the audit recordIn every account at no extra cost — the law makes these a precondition of lawful service, not a feature.
Every price, in one table
nothing withheld for a call with sales
| Seat, billed annually | £59 / month |
|---|---|
| Seat, month to month | £75 / month |
| Minimum | 3 seats£177 a month on annual billing |
| Read-only logins | Free, unlimited |
| Deep breakdowns included | 25 per seat / monthPooled across the team |
| Extra breakdowns | £1.75 each |
| Pack of 25 breakdowns | £34.99£1.40 each — a fifth cheaper than paying the overage, and pooled |
| Scored calls included | 150 per seat / monthPooled. Calls too short to hold a conversation never count. |
| Call types included | 2 |
| Third call type and beyond | £69 / month eachPlus £2,500 calibration per scorecard if you want it built for you |
| Trial | 14 days, 10 breakdownsNo card. The eleventh breakdown blocks and asks before it spends anything. |
| 5 seats, annual | £295 / month£3,540 a year |
|---|---|
| Breakdowns included | 125 / monthPooled — any rep can use any of them |
| Scored calls included | 750 / month |
| Managers and directors | FreeHowever many of them there are |
You are never billed for something you did not agree to
When the pooled allowance hits zero, Kluup stops and asks. It does not quietly bill you for the next breakdown. Overage also carries a spend cap you set yourself, so there is a ceiling you chose as well as a question you have to answer.
Calls too short to contain a conversation never reach a model, never cost anything and never consume an allowance — but they still count as calls attempted in the league table, so coverage stays honest.
If your phone system records a single track
on the page, before you sign up
A single-track recording gets every analysis the audio can honestly support, and nothing it cannot.
A dual-channel recording puts the rep on one track and the lead on the other, so who spoke is a recorded fact. A single-track recording mixes them, and there is no fact left to read. Kluup will not guess it: separating the voices statistically would turn every quote from a fact into an estimate — including the quotes a score cites as its evidence — and a coaching note that puts the wrong words in a rep's mouth is worse than no note, in a way you could not detect.
Kluup checks this by sampling one of your recordings when you connect a source, not after your first month, and tells you which of the two lists below applies to you.
What a single-track source still gets
- ActivityWho dialled, how often, how long they talked and what came of it.
- A score out of 100 for every callThe rep is still judged against your scorecard, on what the transcript says.
- The lead gatesRight person, real interest, funds, a next step — each one pass or fail.
- The verdict on the leadStrong, workable or not a live lead, so you can tell the funnel from the rep.
What it does not get
- The full coaching breakdownThe move-by-move read of how the call was handled. It leans on knowing who said what, so on a single-track recording we do not produce it.
- Quotes with a name against themWe can still quote the call; we cannot promise the quote was the rep and not the lead. A coaching note that puts the wrong words in a rep’s mouth is worse than no note, and worse in a way you could not spot.
- Talk ratioHow much of the call the rep spoke for. One mixed track cannot say whose words were whose, so there is no share to count and Kluup shows no figure rather than a guess.
- The call timelineThe moment-by-moment strip of the conversation, with each turn marked. It needs the speaker on every turn.
It costs the same, and here is why
There is no single-track discount. A single-track account uses less of the expensive part of the product, not more, so a discount would be paid out of margin for a limitation you can usually fix yourself. Most modern providers — Aircall, JustCall and others — have a dual-channel setting; turning it on takes about five minutes and gives you the full product on every call after that. Kluup points you at the setting rather than at a lower price.
The Enterprise package
an add-on, not a second product
Seats stay at £59. Scorecard calibration is £2,500 per scorecard — the labour of building a rubric against about thirty of your real calls before you go live.
Published minimum engagement: £1,680 a month. That is the same money the old “twenty people minimum” meant, stated as money. There is no headcount requirement: a ten-person team facing a security review can buy it, and a two-hundred person company that does not need it should not.
- SSO and SCIMSingle sign-on and automated provisioning.
- A security reviewAnswered by a person, against your questionnaire.
- An SLA'd dispute workflow, with exportOn top of the dispute route every account already has.
- Data residencyWhere your data sits, agreed in writing.
- An uptime commitment and a named humanRather than a queue.
- Unlimited call typesEach still carries its own calibration fee.
The package is delivered against a signed engagement. The platform fee and the calibration fee pay for building it to your requirements, so it is scoped with you first and built afterwards.
What is not in the package, because it is in every account
The data processing agreement, the rep's own view of their scores, the dispute route and the core audit record are included for everybody at no extra cost. Article 28 of the GDPR makes a DPA a precondition of lawful processing, and the Data (Use and Access) Act 2025 together with the Article 22 safeguards make the rep-facing view and the dispute route obligations of any employer using scores in decisions. They were never ours to sell as premium features.
The questions the table does not answer
the ones a finance director asks second
- What exactly is a seat?
- A rep whose calls are ingested and scored, billed per rep you have provisioned — not per person who logs in. If someone's calls are not being analysed, they are not a seat, however often they open Kluup.
- What is the difference between a score and a breakdown?
- A score is the whole call judged against your scorecard with the gates decided — every call gets one, inside the seat. A breakdown is the move-by-move read: each moment marked, quoted, and answered with what should have been said. It costs materially more to produce, which is why it is counted separately and why 25 a seat a month are included rather than all of them.
- What happens when the allowance runs out?
- Kluup blocks and asks. A manager has to approve the spend explicitly; nothing is billed silently. You can also set your own cap on overage so there is a ceiling you chose.
- Is £59 the long-run price?
- It is a founding rate, not the list price — the category sits materially higher. Early customers are locked at it for twelve to twenty-four months in exchange for reference and case-study terms. It is stated here rather than left for you to find out at your first renewal.
- Is there a free plan?
- No, and there will not be one. A free Kluup account runs the same expensive analysis a paid one does, so a permanent free tier would be paid for by the customers. The 14-day trial with 10 full breakdowns and no card is the way in.
- What happens at the end of the trial?
- Nothing is charged, because no card was taken. The workspace stops analysing new calls until you buy seats.
- Do you charge for calls that were never real conversations?
- No. Anything too short to contain a conversation is gated out before it reaches a model: no cost, no allowance consumed. It still counts as a call attempted, so nobody's coverage looks better than it is.
- Can we pay monthly?
- Yes — £75 per seat per month. Annual is £59, which is 21% less.
- Who owns the data?
- You do. You are the controller and Kluup is the processor. Nothing crosses a tenant boundary for any purpose, including improving Kluup. The detail is on the security page.
14 days. 10 breakdowns. No card.
If it is not obviously worth £177 a month by the end of it, do nothing and it stops.